Houston · Vol. II · May 5, 2026 · 73 of 108 seats reserved · Reserve yours →
An Invitation-Only Series · Est. 2026

The room
where restaurant
owners actually
get to talk.

A quarterly private dinner series for restaurant and hotel owners building real businesses. The conversations you cannot have at trade shows, with the operators worth listening to, over an unhurried evening.

Reserve a Seat → Why Attend
Next Edition · Approval Open
Houston Vol. II
May 5, 2026
Venue
Marriott Energy Corridor
Time
6:30 PM · Doors 6:00 PM
Format
Buffet dinner · Welcome reception
Admission
Complimentary, by approval
Seats Reserved 73 / 108
Reserve Now
01 · Why Attend

Six reasons to give up one Tuesday night.

i.

Find your next franchise partner.

The room is built for operators ready to scale. Half of last edition's attendees walked out with a serious franchise conversation already started. Multi-unit operators looking for territory partners. Single-unit owners hunting for proven concepts. The match-making happens over dinner.

ii.

Make your restaurant more profitable.

Honest conversations about real margins. What is working in 2026, what is not, and the unsexy decisions that quietly add 4 to 8 points to your bottom line. Operators sharing actual P&L numbers under the Chatham House Rule. No theory. No consultants. Just the math that matters.

iii.

The network that actually scales businesses.

One hundred of Houston's most ambitious restaurant and hotel owners under one roof. This is the room where suppliers get found, partners get hired, leases get sublet, and operators help operators solve problems no LinkedIn post ever could. The relationships compound for years.

iv.

Grow your operation, without growing chaos.

Going from 1 to 3 locations is a different game than going from 3 to 10. The room is filled with operators who have crossed those bridges and survived. Hire systems, supplier relationships, financing playbooks, and the staffing strategies that keep multi-unit operators sane.

v.

A private dinner, done right.

Welcome reception at 6:00 PM. A generous buffet dinner served at 8:30 PM. Curated room flow arranged by operator profile, not by surname. The Marriott Energy Corridor handles hospitality the way operators expect it done. The dinner alone makes the night worth the drive.

vi.

You become part of the series.

Vol. II is the second Houston edition. Vol. III opens September. Vol. IV in January. Vol. V in May. Once you are in the room, you are in the room. The series compounds. The network multiplies. The earlier you join, the deeper the relationships build over time.

VI
06:00 PM Welcome reception. Quiet arrivals. The first conversations of the night.
VIII
08:30 PM Buffet dinner. Curated flow. Three stations, one room.
IX
09:00 PM The conversations that turn rooms into networks.
02 · Manifesto

Why this room exists.

Running a restaurant in 2026 is harder than it has ever been. Margins are tighter. Staff is harder to keep. The noise from "restaurant gurus" online has never been louder, or less useful.

So we built a different room.

The Horeca Meetup is a quarterly private dinner for the operators who are actually doing the work. Building, scaling, and surviving in this market. Not the people selling them tools. Not the people selling them advice. The ones in the kitchen at 6am and the dining room at midnight.

03 · The Host

Hosted by Horeca Store.

11 Countries · 3 Continents
Middle East ·
Asia ·
United States

About the Host

The supply partner behind real operators.

Horeca Store is a global hospitality supply company powering hotels, restaurants, cafes, and franchise operators across the Middle East, Asia, and the United States. We supply the equipment, furniture, smallwares, and operating supplies that run 15,000+ hotels and restaurants worldwide.

We started this dinner series in select cities for one reason: the operators we supply are the most ambitious people we know. They deserve a room where they can talk to each other without the noise. Houston tonight. Los Angeles next. Dubai after that.

15K+
Hotels and restaurants
served globally
11
Countries across
3 continents
100K+
Products
in catalog
Trusted By
Accor · Hilton · Staybridge Suites · Taj Hotels · Denny's · Smoothie King · and 15,000+ hotels and restaurants worldwide
Operating Across
Middle East
UAE Saudi Arabia Qatar Kuwait Oman
Asia
India Pakistan Singapore Malaysia Hong Kong China
North America
United States
Visit Horeca Store → Talk to Sales
04 · The Evening

A two-hour
conversation, structured.

6:00 PM

Doors & Welcome Reception

Quiet arrivals. Welcome refreshments. The first conversations of the night happen here, before anyone takes a seat.

30 min
6:30 PM

Opening Remarks

A short welcome from the host. Why we built this room, who is in it tonight, and what we are here to talk about.

15 min
6:45 PM

How to Scale & Stay Profitable

A working session on the systems that grow restaurants without burning operators out. The supplier playbooks, financing structures, and operational tools that quietly add points to the bottom line. Real frameworks pulled from operators running multi-million dollar businesses.

45 min
7:30 PM

The Operator Panel

An honest conversation between Houston operators about scaling, franchising, and the real numbers behind growth. Staffing, margins, expansion, and the franchise partnerships that quietly turn single-unit operators into regional groups.

60 min
8:30 PM

Buffet Dinner & Open Networking

The reason most attendees say they came back. Curated stations, generous service, and the conversations that turn rooms into networks.

60 min
9:30 PM

Closing & Vol. III Save the Date

A toast. A reservation card for September. The night ends, the network does not.

15 min
05 · The Series

The story so far.

◯ Concluded
Houston
Vol. I
January 27, 2026
Attendance84 / 100
VenueLantern Banquet Houston
View Recap
Live · Approval Open
Houston
Vol. II
May 5, 2026
Reserved73 / 108
VenueMarriott Energy Corridor
Apply for Approval
○ Early RSVP Open
Houston
Vol. III
September 8, 2026
Reserved0 / 100
VenueMarriott Energy Corridor
Reserve Early
○ Save the Date
Los Angeles
Vol. II
June 2, 2026
StatusComing Soon
VenueTBA
Notify Me
○ Save the Date
Houston
Vol. IV
January 12, 2027
StatusCalendar Hold
VenueMarriott Energy Corridor
Notify Me
○ Save the Date
Dubai · UAE
Vol. VIII
November 10, 2026
StatusUAE Flagship Chapter
VenueCourtyard by Marriott Business Bay
Notify Me
06 · Voices

What operators say after.

Walked in for dinner. Walked out with two operators interested in our franchise. Best ROI on a Tuesday night I have ever had.
RP
Ramesh Patel
Owner · 7 Locations · Houston
Houston · Vol. I
The seating was curated. I sat next to operators running the same scale I am. Three of them are now in my WhatsApp group.
SK
Sarah Kim
Founder · Food Panda
Houston · Vol. I
First room I have been in where nobody was selling me something. Just operators talking about real numbers. Refreshing.
DC
Daniel Chen
Multi-Unit Operator · 12 Stores
Houston · Vol. I
Found my next franchise partner over dinner. Closed the deal six weeks later. The room is the value.
MA
Mansoor Alam Khan
Founder · Shaghaf Cafe
Houston · Vol. I
I was skeptical about another networking dinner. By the end of the night I was already asking when the next one is.
JP
James Patel
F&B Director · Boutique Hotel Group
Houston · Vol. I
The conversations were honest. Real margins, real staffing problems, real solutions. The kind of room you cannot find on LinkedIn.
LV
Lina Vasquez
Owner · 3 Coffee Concepts
Houston · Vol. I
07 · The Room

Who belongs at this table.

This room is for

  • Restaurant owners with 1 to 10 locations
  • Multi-unit operators and franchisees
  • Hotel F&B Directors and General Managers
  • Cafe and coffee shop founders ready to scale
  • Catering and hospitality entrepreneurs running real revenue

This room is not for

  • Aspiring owners who have not opened yet
  • Generic networkers looking for free food
  • Influencers without operating credentials
  • Press or media without prior arrangement
  • Job seekers or service providers without a host invitation
08 · Patrons

Proudly supported by.

An Invitation

We would be honoured to have you
at our table.

An evening built for operators, by operators. Reserved seating. The next edition is filling.

Reserve Your Seat →
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